888147 Digital Innovation for Entrepreneurs
Learn Digital Innovation for Entrepreneurs: Explore the Four Stages of Success
The course introduction with all information for new students is available at:
888147 Innovation for Entrepreneur
Coursework file: business case study group assignment is available here:
Digital Innovation Discovery
- Finding new ideas
- Choosing the best ideas
- Checking if the ideas are good
Digital Innovation Development
- Making a plan for the business
- Customer analysis, competitive analysis
- Minimal viable product (MVP), prototype
Digital Innovation Diffusion
- business model
- type of business
- marketing
Digital Innovation Impact
- Digital transformation
- Intellectual Property
- Social Innovation with Social Impact
Business Strategy Pyramid
A step-by-step guide to writing a business strategic plan using the strategy pyramid
Business Innovation Activities
An overview of the 7 activities during an innovation course a university.
Class Materials 2024
- Course details web page: Course Details & Introduction
- Assignment 1 (pdf) : assignment #1
2024 Lessons (pdf)
Friday
- Lesson 18 – Analysis
- Lesson 20 – lesson from Tuesday given
- Lesson 22 – Group marketing plan
- Lesson 24 – Business Model Canvas
- cancelled – campus flooded
- Lesson 28 Review
- Week 15 – Pitches
lessons before midterm
Friday
- Lesson 2 – Assignment & Case Studies
- Lesson 4 – June 28th Alibaba case study
- Lesson 6 – July 5th Spotify case study
- Lesson 8 – Assignments, Exams & Reports
- Lesson 10 – July 19th – Netflix case study
- Lesson 12 – July 26th – How to Pitch
- Lesson 14 – Assignment 2 explained
- Lesson 16 – review, mid-term preparation